LEAN VS AGILE VS DESIGN THINKING

A culture of constant questioning

As companies evolve to adopt, integrate, and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams’ attention. In the worst of cases, each discipline on these teams — product management, design, and software engineering — learns a different model.

This short, tactical talk reconciles the perceived differences in Lean Startup, Design Thinking, and Agile software development by focusing not on rituals and practices but on the values that underpin all three methods.

The tactics in this talk draw on Jeff’s years of practice as a team leader and coach in companies ranging from small high-growth startups to large enterprises. Whether you’re a product manager, software engineer, designer, or team leader, you’ll find practical tools in this talk immediately applicable to your team’s daily methods.

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“A terrific storyteller, Jeff uses his gift to share big, complex ideas in simple, accessible ways. We all take away something we can use to improve our own position immediately; and something we can’t wait to tell to people we meet.”

Julian Hirst, Director of International Development, Native Design

“I am a consultant, coach, author and keynote speaker focusing on helping companies and organizations build innovative products, teams and cultures. I’ve helped teams implement cross-functional collaboration, product strategy and experimentation and agile-friendly product design to maximize their success.

I impress on leadership and audiences, internal and at conferences, the need for a culture of continuous learning while maintaining empowerment for the teams building products and services and ensuring the customer is first and foremost in all discussions.

I’m excited to partner with executives and companies looking to improve not only their products but the culture that builds them.” — Jeff

Showtime

More impressions

“Great video talk by Jeff Gothelf around how to think about terms like agile, lean and design thinking in large enterprises. This talk is all about how we need to align on key principles rather than following processes blindly.”

Pradeep Nayar, Director of User Experience, Allstate