ENERGY IS THE NEW INTERNET
What leaders can learn from green energy rebels
The CEO of a utility blue chip company, who reigns over Billions of cash and 20 Million customers says to the co-founder of a nine-year-young company: “Carlota, I don’t think we as a corporate should buy Holaluz. What we need is that you guys get to buy our company.”
Exaggeration aside, this statement has disruptive roots. In her talk, Carlota will explore with and for you the two big drivers of disruption that made him say it.
Yes, customer-centric tech is a driver of disruption in the energy sector – in Spain and elsewhere. Customer-centric products? Of course. Awesome customer service? Nothing really new.
But – the energy sector is shifting from a centralized, non-green energy system that dominates people through fear to a system that empowers and trusts people. Carlota and her team at Holaluz are convinced that they disrupt the energy industry in Spain because they master two things better than anyone else in the industry: culture and trust.
A green energy rebel by heart, Carlota will share her disruptive lessons with your audience. A truly electrifying experience!
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“For me, Carlota Pi is the reference in entrepreneurship. The way she has built up Holaluz is a top success story and I admire her for this. She has an incredible power to inspire the people around her. One of her strongest points is her communication skills. She has an outstanding ability to illuminate an entire room and assure that the audience goes through an reflective internal change process while she is delivering her speech. After hearing a speech from Carlota everybody wants to be an entrepreneur!”
Timo Buetefisch, CEO, Cooltra
“I had just gotten back from my maternity leave. After almost 10 years in the energy industry I realized that I was a round ball trying to fit into a squared hole. No matter how long you keep rolling the ball, it will not fit unless the ball gets smaller. And I was not up for becoming smaller. Not at all.
On January 21st 2008 I got fired.
I decided to set up my own company and create a purposeful environment. An environment where empowering people is at the core of the strategy.
Today at holaluz.com, together with my two co-founders and an incredible team of 173 people, I am a driving force behind the green energy revolution. This revolution is changing our world dramatically, as the Internet did two decades ago.
One of my best professors ever, José Antonio Segarra from IESE Business School, loves to say: “Being optimistic is a must and a personal choice.” Following his advice, I challenge, empower, and lead people under my number one premise: EVERYTHING is possible.
I’ve had the privilege to receive numerous awards as an entrepreneur and business woman. Forbes Magazine has listed me as one of the 100 most creative people in the world of business. And the award I treasure the most is the one I get when my three girls kiss me good night.” — Carlota
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“Carlota walks into the room with a pure energy that is both refreshing and intoxicating. Her commitment to people is what makes her such a great leader. She has a rare ability to lead from the front whilst being present in all areas of the team. I have worked with her many times in my challenges from both FC Barcelona and Galdana and she has always inspired me. It is enlightening to watch Carlota in action with her company and on stage. The term ‘Empathetic, Passionate, Leadership’ was created for Carlota.”
Didac Lee, President and Founder of “Carlota’s Fan Club”